Handling incoming response data from your targets is just as important as the information that you send out to them. Cegedim Relationship Management provides multi-channel response management so you can capture data from your audiences’ preferred channel whether it’s mail, phone, fax, email, or online… whether it’s from a patient, sales rep, or your physician programs.

By providing integrated outreach and response handling, Cegedim Relationship Management gives you a unique opportunity to gather insightful data from your customers, allowing you to learn more about their needs and preferences so that you can more effectively market to them with customized programs.

Our services include:

• Response management (mail, phone, fax, email, online)
• Response fulfillment (samples, giveaways, information)
• Campaign support (multi question data collection)
• Membership/subscription updates
• Market research
• Data integration with CRM
• Extended analysis with sales and call data – measuring ROI